Investment in watches: an investment of choice for enthusiasts

 

Why invest in watches?

Luxury watches have always been considered true works of horological art, whose value continues to increase over time. Indeed, these rare and precious objects present several advantages for investors:

• Tangibility : unlike stocks or bonds, investing in watches allows you to own a physical good, which you can touch, admire and wear on a daily basis.
• Durability : High-end watches are built to last, thanks to quality materials and exceptional craftsmanship. They can thus pass through generations without losing their value.
• Rarity : certain watches are produced in limited series or even as unique pieces, which reinforces their appeal to collectors and contributes to an increase in their price on the market.
• Safe haven : in times of economic or financial crisis, luxury watches can be seen as a safe investment, protecting the value of capital.

Thus, investing in watches can turn out to be a profitable strategy, provided you choose your pieces carefully and respect a few basic rules.

What criteria should you take into account for your watch investment?

Several elements must be considered before investing in a watch, in order to maximize your chances of making a profitable investment:

The brand

Certain brands are particularly prized by collectors and investors, because of their prestige, their history and their quality. Among the most famous are Rolex, Patek Philippe, Audemars Piguet and Omega . It is therefore recommended to favor these renowned watchmakers for your watch investment.

The model

Each brand offers emblematic models which have marked the history of watchmaking and whose popularity continues to rise. For example, the Rolex Submariner, the Patek Philippe Nautilus or the Audemars Piguet Royal Oak are among the most sought-after watches on the market. Likewise, you should be interested in limited or special editions, as well as complications (tourbillon, chronograph, GMT, etc.) which can increase the value of the piece.

The state

A watch in perfect working order and without cosmetic defects will obviously be more attractive to potential buyers. It is therefore essential to take care of your watch investment by scrupulously respecting the manufacturer's maintenance advice , and by regularly carrying out a service with an approved watchmaker.

The papers

The presence of official documents attesting to the origin and authenticity of the watch is an important guarantee of security for collectors and investors. Keep the certificates, invoices, boxes and other accessories provided during the purchase carefully, as they will help to enhance the value of your property upon resale.

Define your budget and adopt an investment strategy

Like any financial investment, investing in watches requires a thoughtful approach adapted to your objectives. For this, it is important to:

• Determine the amount you wish to invest , taking into account your overall financial situation and making sure not to abandon other more traditional investments.
• Set clear and realistic objectives in terms of return, taking into account the risk associated with this type of investment and market fluctuations.
• Diversify your portfolio by acquiring several watches of different brands and models, in order to spread the risks and optimize your chances of winning.

Finally, do not hesitate to surround yourself with professionals or join an investors club specializing in watches, to benefit from wise advice and share your passion with other enlightened amateurs.

Investing in watches: patience and expertise are essential

Watch investing is a complex world that requires in-depth knowledge of watch mechanisms, market trends and collectors' tastes. However, with time, perseverance and a well-defined strategy, it can offer interesting opportunities to diversify one's assets and reconcile aesthetic pleasure and financial profitability.